WordCamp US 2019
We love to tell small business owners that without an online presence, they may as well not exist. But if we get honest about ourselves as professionals in the digital space, are we really doing all that much better? Are we making the most of the tools and strategies available to us to grow our professional footprint, business opportunities, and job prospects? In this talk, I’ll address what it means to have a professional online presence and how you can apply classic marketing tactics to your own career growth. I’ll share practical and easy-to-implement tricks to improve your website content and social media activity to attract new prospects, clients, or headhunters and build your gravitas in an increasingly noisy space.