Hi, I’m Andrea!
I’m a Marketing Executive in the tech industry. I’m also a blogger, YouTuber, international speaker, and teach people how to build WordPress sites on Skillshare. I’m currently VP of Marketing at Kinsta, a web hosting company, where I oversee the company’s growth and Marketing-led customer acquisition strategies.
I am also passionate about travel (specifically packing), management and leadership, women in tech, and have a weakness for fashion and design. This website is a hub of my many projects and interests but you can also find me on social media on your preferred platform (except TikTok).
ABOUT ANDREA
Andrea is based in Montreal, Canada and speaks English and French. She studied Cinema and Communications before completing a Bachelor’s in Journalism. After a few years in corporate and non-profit communications, she pursued a career in Saas Marketing.
MY BLOGS
I have too many interests for one blog so I made a few more!
The Capsule Suitcase is my travel and packing blog where I share my best tips for the stylish nomad.
This Millennial Manager is my blog about leadership, management, and career development.
WORDPRESS COURSES FOR BEGINNERS
Learn to build your first website
2022 is the year to build your personal or business website. Own your content online outside of social media or proprietary platforms. If you’re on Skillshare, check out my three courses for beginners.
SPEAKING ENGAGEMENTS
I’ve led workshops and given talks about content creation, marketing, business, and working in tech. I’m also available for podcasts and online events.
PORTFOLIO
Take a look at some examples of my work. Ready for a deep dive? I have some news clippings from 2008!
TESTIMONIALS
What is it like to work with me? Read the feedback below!
Andrea is one of the most creative people I’ve worked with. She’s able to think outside the box while respecting the organizational culture and budget constraints. She’s also techno-savvy, which was of great help to our team!
Nathalie Monette, Communications Manager for the City of Laval
I worked with Andrea on numerous projects at Standard Life. Andrea is a pleasure to work with. She is talented, creative and thorough. Her work is always solid, in both English and French, and she’s a great addition to any project team. I was particularly impressed with her ability to handle any situation with poise and professionalism. I would welcome the opportunity to work with Andrea again.
Isabelle Landry, Change Management Professional
I worked with Andrea for over a year building the digital content strategy at SiteGround. In addition to her ability to write both short and long-form content on topics that are sometimes too niche or very technical in a way that anyone can understand, she is excellent in taking an idea and developing it into a meaningful piece of content, ad, or a full-swing communication campaign for multiple content channels. She approaches every idea with extreme attention to detail, thinks it through, and then executes it with the same enthusiasm. But what struck me most of all during our work together is her empathy for the reader, attention to the tone of voice and overall consistency of every piece of content we produced. She will be a valuable asset to any team, or a one-man content army on her own, if need be, bringing in the ever-so necessary poise and thoughtfulness into any type of content work she does.
Dima Peteva, SiteGround Web Hosting
Andrea is a dynamic and creative young woman who is quick and talented. It’s a pleasure to work with her because she’s not afraid to take on new challenges and put in the work necessary to see a project succeed.
Valérie Plante, Mayor of Montreal